The Advertising Standards Authority (ASA), an independent regulator of the advertising industry in the U.K., is taking issue with an advertisement for Colgate-Palmolive's Colgate Total toothpaste, ...

The latest offender in this growing trend is oral care brand Colgate, which recently posted a promo for its new tropical ...

SAN FRANCISCO (CN) — A federal judge on Tuesday denied Colgate’s request to dismiss class action false advertising claims from consumers who say the company lies about the recyclability of their ...

Colgate-Palmolive Co. said on Friday that counterfeit toothpaste falsely labeled as “Colgate” posed a low health risk, and the company said it was picking up the suspected fakes from small independent ...

NEW YORK — Colgate-Palmolive Co. warned Thursday that counterfeit Colgate toothpaste that may contain a toxic chemical had been found in discount stores in four U.S. states. “There are indications ...

Colgate-Palmolive, the company that owns several toothpaste brands sold nationwide, is squeezing out a new marketing plan for its packaging and advertisements after two Texas politicians — and U.S.

The Colgate-Palmolive Company said Thursday that 5-ounce tubes of counterfeit toothpaste sold in discount stores in four states under a Colgate label are being recalled because they may contain a ...

Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 - ...

CHENNAI, Sept 5 (Reuters) – Dabur, Indian rival of Colgate-Palmolive, is making its toothpaste a test of nationalism by asking consumers to shun American brands, as companies intensify promotion of ...

Colgate has unveiled a line of vegan, gluten-free products that have no artificial flavors, sweeteners or colors. It may sound like the latest natural food trend … but the products are toothpaste, ...

Colgate-Palmolive has rolled out a campaign ‘The Sweet Truth’, to encourage the crucial practice of brushing your teeth before bedtime. Conceptualised by WPP@CP, the film spotlights the common ...